Digital Marketing

A detailed, yet funny look at what it’s like to be a copywriter at Ecreative.
This article reviews four types of videos that are best suited for home pages in the B2B marketing industry.
Learn how using marketing automation for B2B can improve efficiency and help generate more qualified leads.
Video marketing can benefit B2B for numerous reasons; brand awareness, reaching targeted audiences, climbing SERP’s, building trust and credibility and improving conversion rates.
UTM codes are central to accurately measuring the success of your multi-platform advertising campaign. Read the best practices on building, organizing, and leveraging UTMs!
There are tons of keyword research tools for paid search, but which PPC tools are right for you?